Use Fulfilment by Amazon to Grow your Business
Coming up with ideas for a business might seem like a tough task in such a competitive environment but it’s not the most difficult part of creating a business. Anyone can come up with a good idea but following it up with shrewd techniques to convert the idea into a growing business is the tough bit.
The most important part about establishing a business is to know what’s already out there and how you can use the market in order to get things in your favour. Take Amazon’s FBA for example. Fulfilment by Amazon is a wonderful program for online sellers in which Amazon takes up the responsibility of storing, packing and shipping the goods to the seller’s customers.
It makes selling items on Amazon.com much easier and with a lot less stress.
Fulfilment by Amazon (FBA) and its Benefits
To say that Fulfilment by Amazon program is a game changer in the online shopping industry would not be an exaggeration. The program is well-groomed to provide space to budding businesses and to ensure that they don’t have to worry about storage and delivery of their products, this is great if you are looking to set up a new business from home selling physical products but do have storage space.
All you would need to focus on would be on improving your products and this would help you focus on the element of your business which is going to make it or break it for you. At the end of the day, you would create a loyal customer base only if your products are worth it and you can only look to consistently improve your product’s quality if you only need to focus on the product and not worry about warehouse space and shipping headaches…Amazon takes care all the postage, customer service and payment requirements on your behalf.
There are a number of benefits of registering with Fulfilment by Amazon program. They include:
Less Upfront Investment
To become an online seller, you would normally have to make a substantial investment at the start to get your business up and running. This would include buying storage space, hiring employees to pack the products you are selling and striking a deal with a shipping company to ensure that the sold products reach your consumers and customers on time. You would also then have to hire a few people to overlook the entire process, you initial outlay can easily spiral out of control and the more you have to pay out at the start of your business venture the longer it can take to recoup money to begin earning any profits.
Fulfilment by Amazon takes all of these things from the outset to keep your costs under control and on budget. You would only have to invest on your products and on maintaining your stock and you can leave the rest to Amazon.
Amazon charges a monthly fee and a small recurring fee dependent on sales. With such a system, you would never be required to make a big investment upfront and can manage to pay Amazon for their FBA fees from the monthly revenue you generate from the items that you sell.
A Huge Sales Jump
There is a big sales jump for businesses which start on their own to begin with and then partner Fulfilment by Amazon. The biggest factor in the sales jump is the amount of discounts and other facilities that come with Amazon’s storing and delivery options. When your products come under the FBA program, they would become eligible for Amazon’s wonderful Free Super Saving Shipping (free shipping for orders over $25 / £ 10 ).
Your products would also become cheaper for Amazon Prime Members as it offers their prime members free shipping within 48 hours ensuring that your customer receives their products in super quick time. If you were shipping your products on your own, you would have had to add the shipping costs to the overall price of the product which would push the price of the product up which could mean less sales for your and then the headache of getting the items posted as well, moreover, you wouldn’t have been able to promise such fast delivery times. And it’s these two factors which matter so much for online customers. If they would see high prices and long shipping times, they may not buy your product. However, if they see a discount and fast delivery time, they would be more likely to make a purchase.
Access to Other Markets
When running a business, you want to be able to market to as large an audience as possible, not just your own country, worldwide if possible to have as much chance as possible to reach as many consumers as possible to help you generate profits as quickly as possible. However, due to huge shipping costs, most sellers only look to market to the audience within their own country. With Amazon’s FBA program, you can market to Canadian and Mexican customers as well. All you would have to do is to activate the program on Amazon.ca and Amazon.mx websites as well and you would then be able to offer your products to Mexicans and Canadians as well with little to no shipping fees!
The greater your potential audience, worldwide if possible, the more money you can earn. Why sell to just you own country when Amazon FBA can cater to your needs and help expand your selling reach.
Run Your Business on Auto Pilot
The beauty of selling on line is that a website like Amazon never sleeps and continues to work round the clock the entire year. With such a partner, you can enjoy your vacations and still continue to run your business in the same manner. You can go away on any task you want and leave your business on auto pilot and the business would continue to run smoothly. All you would have to do is put a greater number of products on the Amazon Fulfillment Center so that your product does not get out of stock and you will be fine!
Can imagine waking up in the morning to see that you have sold items and that Amazon has already begun the process of packing and shipping the sold product to the consumer. Making money whilst you sleep, it may sound like an ideal dream but if you can the FBA business it can become an actual reality.
All in all, if you want to grow your business online and want to capture your market, you must think strategically and register with Amazon’s FBA program. Make sure that you learn the ways of marketing and selling on Amazon too so that you are never short on orders after registering with Fulfillment by Amazon!
You can sign up to Fulfilment by Amazon here :