How to Set up Your Amazon Author Profile

There are lots of ways to add more depth to your author profile across the internet to get your face and name “out there” to raise awareness of your the ebooks that you have written for your chosen niche.

You can read about how to build an author platform here in this article.

If you are selling ebooks on the Amazon Kindle Publishing platform you really need to have your author profile page set up, this has a lot of benefits such as :

  • 1.Readers like to see who the person is behind the ebooks
  • 2.You show who the person is behind the brand that you are trying to create
  • 3. People who are browsing can then see the other ebooks that you have uploaded and are for sale
  • 4. You can add your Twitter feed, videos, pictures etc so followers can keep up to date with your latest news

Adding a description about your background, your interests and your life in general can really help followers and readers of your ebooks to relate to you, it can possible to find some common ground between yourself and the people looking at your profile, e.g. marriage, children etc.

How to Set up Your Amazon Author Profile

It’s easy to do, just follow these simple steps :

For your UK profile click here:


For your USA profile click here:


I would suggest completing both, what I actually did was complete my UK profile first and then emailed and asked them to add the same profile to their USA site, which they did!   Excellent customer service

Excellent customer service ?


Click on the following to enter the Author Central platform:


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If you already have an Amazon account, even for just buying products, you can just enter the same email address and password, if not you will need to create an account and follow the steps on-screen to do so:


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The welcome page will then give you various options to choose from:

How to Set up Your Amazon Author Profile



You will then need to click on the link to create your Author Central Profile:


Screenshot 2014-10-11 at 12.45.37


From this page you will be able to edit your bio:

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You can also add your Twitter feed:

Screenshot 2014-10-11 at 12.48.13


Add photos:

Screenshot 2014-10-11 at 12.49.02

Add events:

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Add videos:

Screenshot 2014-10-11 at 12.50.54


Your author page should then start to look like this showing all the information that you have added:

Screenshot 2014-10-11 at 12.51.45


It really is a great way to add more appeal to your ebooks on Kindle, people like to know who they are purchasing their products from and this can help build your audience up and even create extra sales as all your ebooks that are sale can then be seen in one place.

There are a lot of other options and services available in the Author Central platform such as sales etc and we will cover these options in another post.

So now you know How to Set up Your Amazon Author Profile, create your profile today and continue the quest to build up your author brand platform.


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